What are awareness campaigns?
Awareness campaigns are organized efforts designed to raise public understanding and knowledge about a specific issue, cause, or topic. The primary goal of these campaigns is to inform and educate students, often with the aim of changing attitudes, behaviors, or policies. Awareness campaigns are designed to encourage the campus community to take initiative and learn more about social and community issues. Sharing information through campaigns often ignites ongoing healthy conversations about a certain topic which in essence creates awareness.
Awareness campaigns are conducted throughout the year, within the designated wellness weeks. These campaigns use various channels to disseminate information, including social media, posters, and digital platforms. The choice of channels depends on the target audience and the nature of the campaign. The Student Wellness Specialist conducts awareness campaigns on topics including but not limited to; gender-based violence, healthy relationships, stress and anxiety, suicide prevention and more.
Should you require additional information on the wellness services and awareness campaigns specifically, please reach out to your Student Wellness Specialist.